We recognise the way people communicate is changing. Look at any business, and you’ll recognise the
changing of the guard is only a matter of when. Baby Boomers are retiring, Gen X is moving up and out,
and our millennial generation will very shortly account for around 50% of our workforce.
It’s time to embrace the unusual and ensure your business is ready to ride the millennial wave.
GSCC Members Discount offer 50% off Strategy Session
Chances are you didn’t start your business without a solid idea of what you wanted to sell, and why you wanted to sell it.
Here’s the truth… If you’ve been trying to talk, or sell your product to absolutely ‘anyone’ I guarantee you, nobody is listening. You can’t be all things to all people. And the sales you may have picked up are because the person had already done their research, and come to their own buying decision that they needed what you are selling.
You might even say your business has become a simple commodity and not an ongoing vibrant service.
… Do the words ‘slippery slope’ come to mind?
The first piece to any marketing or communication overhaul within your business should be the strategy piece. And that is exactly why we start our journey in Unusual Comms at strategy.
You, me, a white board and around three hours together… That’s what it takes.